We live in a world in which threats are constantly growing and morphing. This empowers leaders to understand what is happening, where it's happening, and why it's happening -- so they can take decisive action to protect citizens. Advancements in artificial intelligence (AI) are driving unprecedented change and opportunity in this space. The ability to merge physical models with digital content and conduct analysis at extraordinary speed is a game-changer for the GEOINT workforce -- but such a major industry shakeup also presents new challenges. A new study by the United States Geospatial Intelligence Foundation (USGIF) and MeriTalk, "Mapping AI to the GEOINT Workforce," shows that 91% of geospatial intelligence stakeholders believe AI has the potential to greatly improve the discipline -- particularly in the areas of national security, emergency response, and urban planning and development.